Fifty-Five Cents

Cost is not the reason. Here is the sum, here is the scope, and here is the part most price films leave off.

What this film argues

Most price films state a number and move on. This one writes the division out — $199 one time, 365 days, $0.545 per day — and then says so you can do it yourself. A price a viewer is invited to check should look like a quote, not an advertisement, which is why the whole film is set on paper rather than in the site’s black and lime.

The beat it exists for is the fourth one. After the scope comes what happens next: hosting renews at $9.99 a month from year two, the domain renews separately, and business email and maintenance are named as separate products before anything above them can be read as including them.

Who it is for

For anyone whose reason for not having a website is the price — and who would rather see the sum than be told it is affordable.

Narration

Of all the reasons you do not have a professional website yet, cost is not one of them.

At 55 cents a day, $199 for your entire first year,

What is on screen

  1. The objection

    • Cost is not the reason.

  2. The arithmetic

    • 55¢ a day
    • First year, one time — $199.00
    • Days in the year — 365
    • Cost per day — $0.545
    • $0.545 rounds to 55¢. That is the whole sum — you can do it yourself.

  3. What the $199 is

    • One page, one year, one address.
    • One focused landing-page website
    • One year of managed hosting
    • First-year domain registration, or connect a domain you already own
    • That is the whole bundle. Nothing else is included in it.

  4. After the first year

    • The part most prices leave off.
    • Hosting, from year two — $9.99 / month
    • Your domain renews separately
    • Separate products: business email $99 one time; website maintenance $49.99 / month
    • Neither one is included in the $199.

  5. The close

    • Cost is not the reason.
    • famtasticdesigns.com/packages
    • Read the whole scope before you buy anything.

Running time 0:28. Narrated for the first ten seconds; the scope and renewal beats play silent.